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Letter "M" » Matt Spahn Quotes
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«Direct mail is already the nation's leading advertising medium because of its effectiveness in targeting, and because it is so measurable. This improvement only enhances its effectiveness.»
Author: Matt Spahn
«The weekly update is an important enhancement to our print distribution platform. It will help ensure that our clients' mailed advertising is reaching the most up-to-date households, driving superior response.»
Author: Matt Spahn
«This new list is a breakthrough for both advertisers and ADVO, and another tool to fuel strategic solutions for our clients. For advertisers, it is the only product on the market that enables them to reach new-construction households with great speed and precision. For ADVO, it's an example of a great new product that cannot be duplicated by competition, because it taps proprietary ADVO technology that we've been working on for years.»
Author: Matt Spahn
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